Hair-Growth Serums in India: D2C Brands Rise

Hair-Growth Serums in India: D2C Brands Rise | BinsightsHair-Growth Serums At The Forefront Of Category Surge In India-A. D2C brands' share of hair serums in India-A homes rose from 8% to 36% since 2021. How performance-led serums and D2C brands are driving hair-serum growth in India-A. A Binsights sectoral insights report built on physical pack evidence collected from India-A homes (affluent households in India's metros) and mapped to SKU level, rather than self-reported survey recall.Bintix — The only panel to AI-map 4M SKUs weekly from India-A homes. Real insights, from real packs consumed, that are recycled.

Only Bintix Tracks India-A's Real Consumption. Weekly.
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